The Met K-Cup Coffee Box Design
After redesigining a logo for The Met Coffee House the goal was to create a K-Cup® box design. I looked at the different flavors listed on The Met Coffee House’s website to see which flavors I could make fun designs for. I figured it would be best to work with the Blueberry and Community blend options.
I put together a couple of compositions. One for each flavor.
I really liked the bold, energetic hues in the community blend design. After some preliminary peer-critiquing, I discovered the design for the blueberry blend design elicited a stronger response. I dropped the blueberry design into a dieline and started experimenting with the node structure a bit.
Honestly, I was kind of struggling to decide on what information should be used for the design. I had to dig up some examples of K-Cup designs off the web to get a better idea of standard K-Cup box design elements.
I decided I should use some history about the company on one panel. Another panel would list out some of the interesting flavors that The Met Coffee House offers. I got that information directly from The Met’s official website. I posted a description of the product on the back panel, which also came from the Met’s website.
At this point I wasn’t feeling all that confident with my design, but I needed to meet the deadline. I moved on, placing the design into the 3D mockup template which allowed me to render the image you see below.
Suffice to say, it turned out better than I thought it would.
After completing this project, I gained a deeper awareness of my tendency to overthink the details. Not only did this epiphany drastically speed up my rendering process, but it also granted me some insight into how package design is done.